The ULTIMATE

Wedding Planning Course Bundle

RRP: $1597| NOW $695

You Save 56% ($902)

What’s Inside?

Phase 1: Introduction to Wedding Planning

Begin your journey with a foundational guide that introduces you to the world of wedding planning. Learn essential terminology, the fundamentals of networking, and the various roles and responsibilities of a planner. This phase offers a taster of what to expect and lays a solid foundation for your career.

Phase 2: Complete Guide to Being a Wedding Planner

Dive deep into the comprehensive knowledge needed to become a proficient wedding planner. Covering every aspect of the profession, you'll learn about planning, design, decor, consultations, presenting ideas to clients, contracts, payments, invoicing, crisis management, timelines, and more. This phase ensures you have the skills and expertise to handle any wedding with expertise.

Phase 3: Scaling Your Wedding Planning Business

This phase focuses on how to transform everything we taught you in Phases 1 and 2 into a profitable business. Discover how to start and scale your very own wedding planning brand, create additional revenue streams, and develop advanced strategies to achieve a six-figure plus income. Learn about how to find your niche, market research, branding strategies, portfolio building, business promotion (including website SEO, paid advertising, and email marketing), leveraging social media, understanding our top secret sales techniques, and generating multiple revenue streams for sustained growth.

Who is it for ?

This bundle is perfect for anyone aspiring to start or scale their wedding planning business to new heights! Whether you're a beginner looking to enter the industry or an existing planner aiming to expand your client base or level up your marketing game and increase your revenue, our program provides the strategies and insights needed to elevate your business to the next level.

Join NOW and unleash your potential, watch your career flourish, and achieve the success you’ve always dreamed of!

See full module breakdown.

Price: $695 | RRP: $1597

You Save 56% ($902)

✓ $1597 Worth of content for ONLY $695
✓ Over 8 hours of video content
✓ Unlimited lifetime access
✓ 18 x FREE E-book Downloads and Templates
✓ Free Access to The WedEd Academy Community

FOR A LIMITED TIME ONLY!!

Price: $695 | RRP: $1597

You Save 56% ($902)

  • Chapter 1: How to Gain Knowledge of Venues

    1. Understand the importance of thorough knowledge of wedding venues.

    2. Understand what a site visit is and what to look out for.

    3. Gather detailed information on venue capacities, accessibility, budget and pricing, aesthetic and style, food and beverage offerings, availability, venue restrictions, services and amenities, and weather considerations.


    Chapter 2: Recommending Vendors

    1. Understand the importance of building a strong vendor network.

    2. Differentiate between client-facing vendors and industry vendors.

    3. Identify and categorise various types of vendors.

    4. Apply best practices in compiling and managing a vendor list.

     

     Chapter 3: Wedding Décor and Design

    1. Understand the decision-making process between handling wedding décor and design in-house or outsourcing it.

    2. Identify the roles and responsibilities involved in the design process.

    3. Evaluate the benefits and drawbacks of both in-house and outsourced wedding décor and design.

     

    Chapter 4: Budget & Negotiation

    1. Understand the importance of establishing a realistic wedding budget.

    2. Learn about transparent communication about pricing and potential costs.

    3. Understand what to expect in the later phases of The WedEd Academy in regards to Budgeting.



    Chapter 5: Creating Wedding Timelines

    1. Understand the critical importance of a detailed wedding timeline.

    2. Develop skills to create comprehensive wedding timelines tailored to different types of celebrations.

    3. Know and identify essential components of a wedding timeline.

    4. Understand the basics of the pre-ceremony, ceremony, reception, and post-wedding sections of a timeline.

    5. Know how to implement crisis management and contingency plans within the timeline.



    Module 6: Crisis Management

    1. Conduct a comprehensive risk assessment.

    2. Develop and implement robust contingency plans.

    3. Maintain effective communication during crises.

    4. Assemble and manage an emergency wedding kit.

     

    Chapter 7: Running a Business

    1. Conduct effective market research and understand the components of a business plan.

    2. Navigate the legal requirements to establishing a solid business foundation.

    3. Understand the principles of a distinct brand identity and effective marketing strategies.

    4. Understand the basics of client acquisition, client satisfaction, and fostering business growth in the future.

     

    Downloadable Resources:

    You will receive a full comprehensive e-book detailing all of the information outlined in this guide so that you do not need to make notes.


  • Module 1: How to Build a Portfolio of Venues

    1. Conduct thorough research to identify a diverse range of wedding venues.

    2. Book and conduct site visits with confidence.

    3. Build meaningful relationships with venue contacts.

    4. Prepare for site visits to gather essential information for clients.

    5. Categorise venues based on style, capacity, and other key factors.

    Downloadable Resources

    ·      Table of different seating styles to understand how capacities are worked out.

    ·      Table of venue aesthetic theme descriptions.

    ·      Table of venue pricing strategies (minimum spends, hire cost etc.)

    ·      Site Visit Checklist Guide to refer to on site visits


    Module 2: How to Build a Portfolio of Vendors and Suppliers

    1. Understand the importance of building a network of trusted vendors.

    2. Identify reliable vendors through networking events, online directories, and social media platforms.

    3. Introduce themselves to vendors and gather essential information for collaboration.

    4. Discuss payment terms and negotiate referral discounts with vendors.

     

    Module 3: How to Price Yourself

    1. Establish clear pricing structures for different wedding planning services.

    2. Communicate fees transparently with clients.

    3. Understand the various income routes available in wedding planning.

    4. Determine initial pricing strategies suitable for beginners.



    Module 4: How to Conduct a Consultation

    1. Understand the purpose and importance of wedding consultations.

    2. Develop effective strategies for building rapport and trust with clients during consultations.

    3. Master the art of gathering essential information about the couple's wedding plans and preferences.

    4. Implement techniques for guiding clients through the consultation process smoothly and professionally.

    5. Prepare to handle budget discussions and showcase their services confidently.


    Downloadable Resources

    ·       Consultation template

     

    Module 5: How to Design Decor

    1. Understand the fundamentals of in-house wedding decor design.

    2. Develop skills in creating mood boards that reflect client preferences and wedding themes.

    3. Explore effective platforms and techniques for gathering design inspiration.

    4. Implement a structured approach to designing decor elements across various wedding stages.

    5. Prepare for transitioning from in-house design to collaborating with professional designers.


    Downloadable Resources

    ·       Example Mood Board Template


    Module 6: Presenting Your Mood Board

    1. Understand the importance of presenting mood boards effectively as part of the client engagement process.

    2. Learn strategies for personalising presentations based on client preferences and feedback.

    3. Develop skills in engaging communication during mood board presentations.

    4. Gain confidence in handling client interactions and managing expectations through active listening and responsiveness.

    5. Prepare for transitioning from initial presentations to finalizing wedding planning agreements.

     

    Module 7: Compiling a Wedding Budget

    1.     Understand the importance of creating accurate and detailed wedding budgets.

    2.     Learn the process of compiling a budget using Excel and how to work out profit margins.

    3.     Develop skills in communicating with vendors to obtain itemised quotes.

    4.     Gain confidence in presenting and adjusting budgets based on client feedback.

    5.     Prepare for transitioning from budget compilation to contract agreements.

     

    Downloadable Resources

    ·       Wedding Budget Template



    Module 8: Contracts and Payments

    1. Understand the significance of contracts in protecting both the planner and the client.

    2. Learn the essential elements that should be included in a wedding planning contract.

    3. Develop skills in managing payments, including deposits, instalments, and final payments.

    4. Gain confidence in handling client interactions regarding contracts and payments.

    5. Prepare for potential disputes and learn how to safeguard against them.

    Downloadable Resources

    • Wedding Contract Template

    • Invoice Template

    • Receipt Template

    Module 9: What To Do After a Contract Has Been Signed

    1.     Reassess the client's progress after signing the wedding planning contract, including venue, budget alignment, and vendor selections.

    1. Develop comprehensive wedding planning timelines tailored to client needs, covering tasks from venue selection to final vendor confirmations.

    2. Prioritize and manage the booking of venues and vendors.

    3. Understand the significance of guest lists, legal aspects, and budgeting in the initial planning phase.

    5.     Outline procedures for finalising guest lists, confirming vendor logistics, and conducting rehearsals if applicable to ensure smooth execution on the wedding day.

    Downloadable Resources

    • Example Wedding Planning Timeline



    Module 10: Building a Wedding Day Timeline & Pre-Ceremony Responsibilities

    1. Understand the purpose of a wedding timeline

    2. Develop skills in creating comprehensive timelines tailored to specific wedding days.

    3. Gain Insight into responsibilities leading up to the ceremony and how to effectively build these responsibilities into a timeline.

    Downloadable Resources

    • Example Wedding Day Timeline: Detailed breakdown of a pre-ceremony timeline for reference and adaptation.

     

    Module 11: Ceremony Timeline and Responsibilities

    1. Understand ceremony timings and components grasping the typical duration and key elements of wedding ceremonies, including rituals, recessional and processional.

    2. Facilitate smooth ceremony execution ensuring all participants are coordinated and key moments are timed accurately.

    3. Manage guest seating and protocol by understand traditional seating arrangements and Bridal party walking structures.

    Downloadable Resources:

    ·       Example Ceremony Timeline: Detailed breakdown of a ceremony timeline for reference and adaptation.


    Module 12: Cocktail Hour Timeline & Responsibilities

    1. Coordinate and manage a cocktail reception timeline effectively.

    2. Ensure all vendors are prepared and set up for the cocktail reception.

    3. Oversee food and beverage service during the cocktail hour, ensuring guest satisfaction.

    4. Facilitate and manage photography sessions during the cocktail hour.

    5. Communicate effectively with the catering team to prevent delays and ensure smooth transitions to the dinner reception.

    Downloadable Resources

    ·      Example Cocktail Hour Timeline: Detailed breakdown of a cocktail hour timeline for reference and adaptation.

    Module 13: Wedding Reception Timeline & Responsibilities

    1. Coordinate the wedding reception timeline effectively, including key moments and transitions.

    2. Prepare the dinner area with appropriate music and ambiance.

    3. Facilitate the grand entrance of the bride and groom and manage introductions.

    4. Oversee dinner service, ensuring prompt and efficient meal delivery.

    5. Coordinate speeches, toasts, and other formalities during the reception.

    6. Manage big moments such as cake cutting, first dance, and bouquet toss with precision and grace.

    Downloadable Resources

    ·       Example Wedding Reception Timeline: Detailed breakdown of a reception timeline for reference and adaptation.

     

    Module 14: After Party Timeline & Responsibilities

    1. Transition smoothly from the formal reception to the after party.

    2. Coordinate dress changes and special moments unique to the after party.

    3. Manage late-night snacks and interactive activities for guests.

    4. Facilitate final dances and farewell moments, such as sparkler exits or confetti farewells.

    5. Oversee the conclusion of the wedding event, including guest departure and venue cleanup.

    Downloadable Resources

    ·       After Party Timeline Template: Detailed breakdown of an after party timeline for reference and adaptation.

    Module 15: Crisis Management

    1. Identify potential crisis situations that can arise during weddings.

    2. Develop strategies to prevent and mitigate crises before they escalate.

    3. Communicate calmly and decisively in stressful situations.

    4. Use personal experiences to shape business decisions in the future.

    Downloadable Resources

    • Crisis Management Plan – detailed plan of potential crises and our recommended solutions to help you think ahead.

    • Crisis Management Kit – a break down of what we include in our crisis management kit to aid us in the event of any emergencies.

    Module 16: Closing a Wedding

    1. Understand the importance of thorough venue cleanup and handover procedures.

    2. Conduct effective post-event evaluations and apply lessons learned to future events.

    3. Coordinate final vendor wrap-ups and ensure all contractual obligations are met.

    4. Implement strategies for client satisfaction and relationship building post-wedding.

    5. Prepare for future event planning by maintaining organised records and utilising feedback for better services.



  • Module 1: Research and Analysis

    1. Conduct thorough self-reflection to identify personal motivations and strengths in wedding planning.

    2. Analyse industry trends and conduct comprehensive market research.

    3. Define a market niche based on personal skills, interests, and industry opportunities.

    4. Identify and analyse direct and indirect competitors using SWOT analysis.

    5. Develop a unique selling proposition (USP) and align it with brand identity.

    6. Understand the importance of consistent branding across all platforms.

    Downloadable Resources

    Template branding style guide


    Module 2: Building Your Wedding Portfolio

    1. Define the purpose and elements of a wedding portfolio.

    2. Create a cohesive brand identity and style for their portfolio.

    3. Develop unique signature elements to showcase creativity and skills.

    4. Know how to build a portfolio without having any clients.

    5. Plan and execute mock setups to demonstrate design and coordination abilities.

    6. Edit and present their portfolio effectively to potential clients.

    Downloadable Resources:

    • Downloadable mock set up timeline.

     

    Module 3: Promoting Your Business

    1. Understand the importance of effective business promotion in the wedding planning industry.

    2. Learn strategies for building a professional website and optimising it for search engines.

    3. Explore the benefits and strategies of paid advertising for reaching targeted audiences.

    4. Develop skills in email marketing to nurture leads and maintain client relationships.

    5. Discover the power of networking, collaborations, and word of mouth in expanding your client base.



    Module 4: Mastering social media.

    1. Understand the significance of social media in promoting your wedding planning business.

    2. Learn effective strategies for choosing and managing social media platforms.

    3. Develop skills in creating viral content that resonates with target audiences and increases sales conversions.

    4. Explore methods for maximizing engagement and building a community on social media.

    5. Learn how to use analytics to measure and improve social media performance.

    Downloadable Resources:

    Social Media guide for Wedding Planners – including our tried and tested list of viral reel hooks.


    Module 5: How to sell yourself and your brand to your dream client.

    1. Understand the top sales strategies that led us to turning over 7 figures annually.

    2. Learn how to effectively communicate your value proposition to potential clients.

    3. Develop skills in identifying and adapting to different client personalities and preferences.

    4. Explore techniques for building trust and rapport during initial client interactions.

    5. Master the art of closing sales with confidence and professionalism.

    Downloadable Resources:

    Wedding Planning Sales Guide: A comprehensive list of questions, prompts, and strategies to guarantee you a high conversion rate.


    Module 6: Scaling Business

    1. Understand the importance of scalability in sustaining and growing your wedding planning business.

    2. Learn effective strategies for expanding your service offerings and client base.

    3. Develop skills in building strategic partnerships and leveraging referrals for business growth.

    4. Explore methods for optimising operations and managing growth effectively.

    Learn how to position yourself as a leader in

FAQs

  • Yes, upon completion of the course, you will be awarded The WedEd certificate. This certificate specifies the course completed and the date of completion.

  • The duration of each course varies: Course 1 takes approximately 1 hour and 30 minutes, Course 2 spans just over 5 hours, and Course 3 extends just beyond 2 hours and 30 minutes. We advise taking your time with each module, allowing yourself ample opportunity to fully grasp the material and learning objectives at your own pace.

     You have lifetime access to revisit and review the course content whenever you choose.

  • Yes, you can complete the course on your mobile device. Our program is designed to be fully functional on both Android and iOS platforms, allowing you to access it conveniently, even while you're on the move.

  • Like any industry, the wedding sector has its share of competition. That's why we've dedicated an extensive module in Course 3 – ‘How to Start and Scale Your Wedding Planning Business' to help you discover your niche and distinguish yourself from competitors.

    Laura serves as a prime example of this approach. With no prior experience, she secured her first wedding contract within one month and reached a six-figure contract within six months. By following our blueprint and applying the strategies we teach, you too can become a standout planner and build a thriving business in no time.

  • Definitely. When designing WedEd, our goal was to provide comprehensive knowledge that goes beyond what a degree in Events Management typically covers.

     With 13 years of industry experience, the Academy equips you with insights through a story telling approach that teaches you all aspects of wedding planning that may not be extensively covered in a traditional degree program. This ensures you can avoid common pitfalls and accelerate your journey in the industry.

  • If you're already working as a wedding planner, this course offers valuable benefits tailored to your experience level.

     For newer planners with a smaller client base, Phase 2 and Phase 3 provide comprehensive insights and a deep understanding of the entire wedding planning process. This guidance, built on 13 years of industry experience, boosts your confidence in delivering flawless weddings and establishing a strong brand that stands out in the market.

     For more experienced planners aiming to scale their business to seven figures, Phase 3 focuses on advanced strategies. It includes maximizing social media impact, leveraging our 95% successful sales strategy, and creating multiple revenue streams within the industry. These tactics ensure your business not only thrives but excels in the dynamic world of wedding planning.

  • Yes, weddings tend to follow seasonal patterns in most countries. That's why Phase 3 of our Academy is dedicated to exploring strategies that have allowed us to cultivate multiple revenue streams within Couture Events, ensuring year-round profitability. Upon purchasing Phase 3, you'll discover how to capitalize on diverse opportunities that complement your core wedding planning business.

  • Yes, you can definitely pursue this alongside your 9-5 job. In fact, we encourage it as a way to minimize financial risk. The WedEd courses are designed to be flexible, allowing you to study at your own pace. This industry offers a great opportunity to expand your knowledge gradually and gain experience until you feel ready to transition away from your 9-5 job.

  • Absolutely ! You'll have access to The WedEd Community Group. Where you can engage with fellow wedding planners and directly connect with Hannah and Laura for any queries.

    For a personalized experience, we also offer 1 on 1 coaching at various times throughout the year.

    To apply for coaching sessions, please click here.

  • Most definitely! Marketing and promoting your business is going to play a crucial part in your success so throughout both Phase 1 and Phase 2, we look at every opportunity to promote your business based on the success we have achieved ourselves.

  • The Ultimate Wedding Planning Course provides you with 18 templates and e-books that are essential to our daily operations. These resources are designed to save you significant time, allowing you to concentrate on the more exciting aspects of launching and expanding your wedding planning business.

  • Any updates to the course content reflecting current trends in the wedding industry will be communicated through announcements in our community and within each module breakdown.